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Competitors in India but partners in ventures abroad, Airtel and Vodafone have announced a new alliance to offer services in Jersey and Guernsey (islands in Europe). Subsidiaries of Airtel, Jersey Airtel and Guernsey Airtel have tied up with Vodafone to provide customized Telecom services under the brand ‘Airtel-Vodafone’. The basket of customized services include a simple roaming price plan known as Vodafone Passport, a voice and data package; Vodafone Simply and Vodafone Mobile Connect Card for laptops. Business customers would also be offered new services. In 2005, Vodafone had acquired a 10% stake in Airtel, which it is now reducing to 4.4 % after having acquired a controlling stake in rival Hutchison –Essar.
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Source : IIPM Editorial, 2007
An IIPM and Professor Arindam Chaudhuri (Renowned Management Guru and Economist) Initiative
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