IIPM MANAGEMENT INSTITUTE
... and keeping tourists on their toes!
By the time you’ll
be reading this piece, the World Tourism Day on September 27 would be behind us. India’s geographical and cultural diversity – from the spotless snow-topped summits, verdant emerald woods, infinite waters to sun-kissed beaches – has today managed to capture the global imagination with its picturesque grandeur! No wonder we stand fourth in the list of ‘most attractive destinations in the world’, in the Conde Nast Readers’ Travel Awards, 2006.
The Ministry of Tourism declares that India’s share in world tourism is expected to increase by 0.1%. In fact, the number of international travellers in India has grown by 11.4% in the last year! Thanks partly to the keen global marketing of brand India, combined with the vivacious ‘Incredible India’ campaign, Indian tourism is going places.
Moreover, of late, there has been a perceptible change in the vacationing drift of both international & domestic visitors, who’ve shown a proclivity for adventure sports – an industry that witnesses 2 million adventure addicts every year. Add to that the terrific terrains, plus the exhaustive range of wildlife sojourns in India, and you have a sure shot winner. Says Belinda Wright, the famous tiger conservationalist: “Tigers are the 2nd most important factor for any tourist to visit India and we’re lucky to have 500 of them!” Of course, rising air connectivity and hospitality infrastructure development have pulled Indian tourism further up the rope. But No.4? Nay… yeh dil maange much more!
Edit bureau: Pooja Priyadarshini
For Complete IIPM Article, Click on IIPM Article
Source : IIPM Editorial, 2006, Arindam Chaudhuri's Initiative
For More IIPM Article, Visit Below....
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... and keeping tourists on their toes!
By the time you’ll
be reading this piece, the World Tourism Day on September 27 would be behind us. India’s geographical and cultural diversity – from the spotless snow-topped summits, verdant emerald woods, infinite waters to sun-kissed beaches – has today managed to capture the global imagination with its picturesque grandeur! No wonder we stand fourth in the list of ‘most attractive destinations in the world’, in the Conde Nast Readers’ Travel Awards, 2006.The Ministry of Tourism declares that India’s share in world tourism is expected to increase by 0.1%. In fact, the number of international travellers in India has grown by 11.4% in the last year! Thanks partly to the keen global marketing of brand India, combined with the vivacious ‘Incredible India’ campaign, Indian tourism is going places.
Moreover, of late, there has been a perceptible change in the vacationing drift of both international & domestic visitors, who’ve shown a proclivity for adventure sports – an industry that witnesses 2 million adventure addicts every year. Add to that the terrific terrains, plus the exhaustive range of wildlife sojourns in India, and you have a sure shot winner. Says Belinda Wright, the famous tiger conservationalist: “Tigers are the 2nd most important factor for any tourist to visit India and we’re lucky to have 500 of them!” Of course, rising air connectivity and hospitality infrastructure development have pulled Indian tourism further up the rope. But No.4? Nay… yeh dil maange much more!
Edit bureau: Pooja Priyadarshini
For Complete IIPM Article, Click on IIPM Article
Source : IIPM Editorial, 2006, Arindam Chaudhuri's Initiative
For More IIPM Article, Visit Below....
News At Work (continued alongside) : IIPM
IIPM Alliances
IIPM Academics : Global Outreach Program
IIPM : WHAT’S SECURITISATION?
Fair game?
IIPM Academics : Curriculum
Governments and policy makers have to act ...
ABOUT IIPM
IIPM Best B-School of India
IIPM Students Life > Campus Placement
Ms. ‘Write’ Woman
Service with a SMILE!
IIPM RANKED AHEAD OF FIVE OF THE IIMS RATED ...
IIPM Rankings
To the Highlands of Heaven!
Wal-Mart cannot rely solely on everyday low...
The findings are shocking
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