IIPM Release :- If not global warming...

IIPM MANAGEMENT INSTITUTE
The footprints of the damage are ubiquitous. Over the past 100 years, ‘Lewis Glacier’ – Kenya’s
largest glacier – has reduced to 10% of its actual size. Again, in Kenya, more than 10 million livestock has died, leaving almost 67% without any livelihood in the Turkana region as an aftereffect of the drought that started almost 3 years back. It is projected that the world famous Mount Kilmanjaro in Tanzania would be extinct in another decade as more than 80% of its ice has disappeared in the last 90 years, with almost 33% disappearing in the last decade itself. The same is true for Rwenzori Mountains, Uganda, where, since the last decade or so, the glacier area has reduced by almost 75%. In Nigeria too, crops are being wiped out on account of regular flooding in the Niger Delta.

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Source : IIPM Editorial, 2006

An IIPM and Malay Chaudhuri – Arindam Chaudhuri Initiative

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UP politicians begin building fresh vote banks for ensuing polls

IIPM PUBLICATION
With assembly elections in Uttar Pradesh fast approaching, the battle royale is heating up. If one goes by the outcome of the recently concluded local polls in UP, then one cannot but anticipate another hung house in the assembly polls due next year. What’s interesting however is that despite accusations of large scale rigging, the ruling Samajwadi Party suffered major losses in those elections. The tactical abstention by the Bahujan Samaj Party in favour of ‘independent’ candidates as well as resentment in certain sections of party workers did the damage for Mulayam Singh.

For Bharatiya Janata Party, there is more than one reason to cheer. It was BJP’s first signify cant achievement after Rajnath Singh took over the reins of the party’s chariot. He was the first to credit the Rashtriya Swayamsevak Sangh (RSS) for the victory. BJP won 8 of the 12 mayoral seats, thus making a comeback after its disastrous performance in 2004 general elections.

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Source : IIPM Editorial, 2006

An IIPM and Management Guru Professor Arindam Chaudhuri's Initiative

The Burmans are keeping entrepreneurship alive

IIPM MANAGEMENT INSTITUTE
Over a period of more than a century, they have stood tall amongst the competition, strengthening their position across all the segments of value chain. A venture started by S.K Burman – Dabur India is a classic example of how a company can sustain long by resorting to proper strategic management and succession planning. Though, manufacturing has always been Dabur’s strength but when it comes to marketing, Dabur has even pioneered this by identifying newer domains. Dabur also diversified into other domains with innovative strategies. In 2005, Dabur forayed into the home care segment by roping in Balsara, which very much matched with its time-honoured herbal flank. Even when the Burman’s decided to venture beyond the homely milieu, they tested the waters by jumping into a strategic partnership in 1992 with Spain based Agrolimen.

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Source : IIPM Editorial, 2006

Dean of IIPM :- Professor Arindam Chaudhuri (Renowned Management Guru and Economist)

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WARNING: CHINESE NOODLES POISONOUS!

IIPM PUBLICATION
Your cover article on Hu Jintao’s visit to India (B&E issue dated November 30, 2006) was really fantastic. I want to specially mention that you were the only publication that actually talked about the silence of the Dalai Lama and all along you have mentioned exactly how the Chinese are not to be trusted – and true it is! Why are we to trust them? They have always been too cunning for the silent Indians and even in the past have given importance to issues only based on how useful it proves to be for them. Its high time that we too start thinking about how relationships can be fruitful to only us rather than just initiate issues for the benefits of others. However, one thing that Indians should learn from the Chinese how trade is to be conducted.

Rani Chhatwal
New Delhi

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Source : IIPM Editorial, 2006

Initiative :- An IIPM and Management Guru Professor Arindam Chaudhuri

In-film placements are surely a hit!

IIPM MANAGEMENT INSTITUTE
“An ad might not be noticed otherwise, but if it has Bollywood action, it gives it the ‘aha’ feel and eyeballs are almost sure,” strongly advocates an advertising professional. Sooraj Barjatya, Director of ‘Vivah’, on the other hand, talks of how films benefit from such associations. He told a publication that D’damas “has come in as a media partner and enabled us to promote Vivah on TV as well as print. It’s a win-win situation for both.”

Considered as one of the strictly followed religions in India, Bollywood certainly seems to have become the latest ad tool of corporate India.

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Source : IIPM Editorial, 2006

Initiative :- An IIPM and Management Guru Professor Arindam Chaudhuri