Genuinely not interested!

IIPM PUBLICATION

Telecom Regulatory Authority of India's (TRAI) proposed 'Do not call' directory, which will put an end to unwanted tele-marketing calls is fast becoming a reality. As per the new regulation, National Informatics Center (NIC) will maintain a list of all those who do not wished to be disturbed by such calls. And if the telemarketers don't stop calling those who are not interested, the consequences can range from first warnings to a fine of Rs.500- 1,000 per call to the discontinuation of service. However, the regulation still has to get a green signal from the Department of Telecommunications.

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Source : IIPM Editorial, 2007

An IIPM and Professor Arindam Chaudhuri (Renowned Management Guru and Economist) Initiative

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